{"id":3979,"date":"2023-06-19T11:00:23","date_gmt":"2023-06-19T11:00:23","guid":{"rendered":"https:\/\/mailbluster.com\/blog\/?p=3979"},"modified":"2025-12-01T04:25:08","modified_gmt":"2025-12-01T04:25:08","slug":"mailbluster-forms","status":"publish","type":"post","link":"https:\/\/mailbluster.com\/blog\/mailbluster-forms","title":{"rendered":"MailBluster Forms For Your Website: A Step-by-Step Guide"},"content":{"rendered":"\n<p>Using forms is essential for your inbound marketing strategy and allows you to boost the lead-generation process. Implementing forms on your landing page is one of the most effective ways to engage website visitors and convert them into subscribers. This powerful tool lets you capture valuable lead information from your new subscribers. Later, you can stay connected with your new subscribers more frequently by sharing updates and fostering lasting relationships.<\/p>\n\n\n\n<h2><strong>What are the forms in MailBluster?<\/strong><\/h2>\n\n\n\n<p>Forms, also known as subscription forms or web forms, allow marketers to collect potential subscribers&#8217; information from websites. Likewise, MailBluster forms let you directly collect leads data from your website and send them to your lead list. MailBluster offers two types of forms for its users. Before going into further details, you may check out the following tutorial video for a quick understanding of the form creation process:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to create Subscription forms for your website using MailBluster\" width=\"840\" height=\"630\" src=\"https:\/\/www.youtube.com\/embed\/uibEA45CRIA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3><strong>Inline form<\/strong><\/h3>\n\n\n\n<p>The <a href=\"https:\/\/mailbluster.com\/blog\/inline-forms-in-mailbluster\" target=\"_blank\" rel=\"noreferrer noopener\">inline form<\/a> will display in a particular section of your website according to where you want to place it. For instance, you can put it at your website&#8217;s top, middle, or bottom. However, the inline form is the only form that will be permanently displayed on your website according to your chosen location.<\/p>\n\n\n\n<h3><strong>Pop-up form<\/strong><\/h3>\n\n\n\n<p>The <a href=\"https:\/\/mailbluster.com\/blog\/pop-up-forms-in-mailbluster\" target=\"_blank\" rel=\"noreferrer noopener\">pop-up form<\/a> will appear as a pop-up on your website while browsing. For example, you may select the pop-up time for your pop-up form and put it to the left, center, or right of your website&#8217;s beginning, middle, or bottom. The pop-up form will display based on your chosen configuration while creating it, such as the popup position, frequency, and trigger condition.<\/p>\n\n\n\n<p>Both forms are effective, depending on your form creation strategy, website layout, and marketing approach. But remember that your form must be correctly created to achieve success. Here, <a href=\"https:\/\/mailbluster.com\" target=\"_blank\" rel=\"noreferrer noopener\">MailBluster<\/a> can be your best companion.<\/p>\n\n\n\n<h2><strong>How to add forms to your website using MailBluster<\/strong><\/h2>\n\n\n\n<p>Adding forms to your website is not rocket science. You can add it after completing two major stages. First, you must determine what type of form you will use and then create it with MailBluster. Secondly, you must add your form to your website after completing it. Let&#8217;s elaborate on this:<\/p>\n\n\n\n<h3 style=\"margin-bottom:10px;\"><span style=\"margin-right:10px;\" class=\"badge-round\">1<\/span><strong>Forms creation by MailBluster<\/strong><\/h3>\n\n\n\n<p>First, <strong>log in<\/strong> to your MailBluster account dashboard and click <strong>Forms<\/strong>. And then click on <strong>Create new.<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1159\" height=\"577\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-1.gif\" alt=\"Selecting MailBluster Forms in the MailBluster dashboard\" class=\"wp-image-3981\"\/><\/figure><\/div>\n\n\n\n<p>And then, select the required form type, <strong>Inline <\/strong>or <strong>Pop-up form<\/strong>, according to your needs.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1159\" height=\"575\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-2.gif\" alt=\"Selecting Form type in the MailBluster\" class=\"wp-image-3983\"\/><\/figure><\/div>\n\n\n\n<p>Now, let&#8217;s break down the processes of creating these two forms for a clear understanding.<\/p>\n\n\n\n<p>Whatever form type you pick, you will first enter the&nbsp;<strong>dashboard<\/strong>&nbsp;of your form editor after selecting the style. You can name your form (for internal use) and go for the form content design with our&nbsp;<strong>Drag &amp; drop editor<\/strong>. Let&#8217;s name our demo form &#8220;subscription form.&#8221; After naming it, you will find the&nbsp;<strong>Content<\/strong>&nbsp;section, where you can select a form template from our list of pre-designed templates. Also, you can create your custom form template from scratch.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1055\" height=\"681\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-3.gif\" alt=\"Designing the Form content in the MailBluster\" class=\"wp-image-3984\"\/><\/figure><\/div>\n\n\n\n<p>Then, you can create your form as shown below. Remember, even if you select a ready-made form template, you can easily customize it with our powerful&nbsp;<strong>Drag &amp; drop editor<\/strong>. Let&#8217;s look at the simple steps for designing the form template below:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1159\" height=\"576\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-4-1.gif\" alt=\"Selecting a pre-designed MailBluster form template.\" class=\"wp-image-4038\"\/><figcaption>Selecting a pre-designed MailBluster form template.<\/figcaption><\/figure><\/div>\n\n\n\n<p>With this <strong>Drag &amp; drop editor<\/strong>, you can fully customize your form according to your needs. You will find many options and additional settings to customize and personalize your form design. For example, you can add more fields to your form, customize your CTA, add images, resize the text and font, and more. Have a look:<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1916\" height=\"945\" data-id=\"5695\"  src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2024\/02\/MB-Forms-Infographic-5-1.gif\" alt=\"Customizing Form with the MailBLuster Drag &amp; Drop editor.\" class=\"wp-image-5695\"\/><\/figure>\n<\/figure>\n\n\n\n<p>After completing your form template&#8217;s design, you will return to the form editing&nbsp;<strong>dashboard.&nbsp;<\/strong>And then the second section comes with the title<strong>&nbsp;&#8220;Advanced.&#8221;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1409\" height=\"1278\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-6.jpg\" alt=\"Adding information to the &quot;Advanced&quot; part of the form in the MailBluster form creation dashboard\" class=\"wp-image-3987\"\/><\/figure><\/div>\n\n\n\n<p><strong>Note:<\/strong>&nbsp;This section has displayed three subsections with a pre-selected condition. But you can change all these pre-selections here and in the upcoming sections.<\/p>\n\n\n\n<p><strong>A brief description of this \u201cAdvanced\u201d part:<\/strong><\/p>\n\n\n\n<ol><li><strong>When a visitor responds<\/strong> to your form by clicking\/subscribing, you can set two conditions: showing a successful message (the message will be customizable) or redirecting to your given URL.<\/li><li>You may activate the <strong><a href=\"https:\/\/mailbluster.com\/blog\/double-opt-in\" target=\"_blank\" rel=\"noreferrer noopener\">Double opt-in<\/a><\/strong> option in your form&#8217;s subscription process to request confirmation from the new subscriber before adding them to your lead list. This is a mandatory step for some countries, like Germany. For more information, visit <a href=\"https:\/\/mailbluster.com\/blog\/gdpr-double-opt-in\" target=\"_blank\" rel=\"noreferrer noopener\">GDPR double opt-in<\/a> for email marketing.<\/li><li><strong>Tags<\/strong>, It&#8217;s optional. But utilizing it will enable you to give your new leads (that will come through your form) a specific new tag. Also, you can transfer your new leads to an existing tag by adding the tag name to the box.<\/li><\/ol>\n\n\n\n<p>So far, you have come to the last part (<strong>Security<\/strong>) of the form editing if you select the inline form. But if you choose the pop-up form, you will find one more stage, which will be covered below. So this part is essential; you need to put your website domain here and click on <strong>Save changes<\/strong> if you are creating an inline form.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1574\" height=\"578\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-7.gif\" alt=\"Adding information to the &quot;Security&quot; part of the form in the MailBluster form creation dashboard\" class=\"wp-image-3988\"\/><\/figure><\/div>\n\n\n\n<p><strong>Note:<\/strong> This is the last section regarding an inline form creation.<\/p>\n\n\n\n<p><strong>A brief description of this \u201cSecurity\u201d part:<\/strong><\/p>\n\n\n\n<ol><li>In the <strong>Allowed domains<\/strong> sub-section, you will find a blank field to enter your website&#8217;s domain.<\/li><li><strong>Google reCAPTCHA protection<\/strong> can protect your subscription form on the website against bots that may spam and submit your form.<\/li><\/ol>\n\n\n\n<p>After customizing this section, you can click on <strong>Save changes<\/strong>, and you need to copy the code from the <strong>&lt;\/&gt; Add to website<\/strong> and place it in the HTML code of your website. And all your inline form creation work will end here.<\/p>\n\n\n\n<p>But, when creating a pop-up form, you will find a different section named&nbsp;<strong>\u201cPresentation,\u201d<\/strong>&nbsp;which will come right after the above section. Here, you will need to import some more information regarding this form. Check out the image below for a visual presentation of this section:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1063\" height=\"676\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-8.gif\" alt=\"Adding information to the &quot;Presentation&quot; part of the form in the MailBluster form creation dashboard\" class=\"wp-image-3989\"\/><\/figure><\/div>\n\n\n\n<p><strong>A brief description of this \u201cSecurity\u201d part:<\/strong><\/p>\n\n\n\n<ol><li>After clicking the dropdown menu of the <strong>Popup position, <\/strong>you can set your pop-up form to appear in three different parts of your website: top, center, or bottom-centric.<\/li><li>Enabling the <strong>Popup overlay<\/strong> will transfer the background screen of your pop-up form with darkening (blurry) on your website.<\/li><li>You can set your <strong>Popup frequency<\/strong> daily to determine how often a visitor will view the popup form.<\/li><li>Also, you can <strong>Trigger the popup<\/strong> under three different conditions.<\/li><\/ol>\n\n\n\n<p>And the <strong>Elapsed time<\/strong> is related to your first condition (Time has elapsed) in the <strong>Trigger the popup<\/strong> sub-section. Also, note that you can find the <strong>Scroll amount<\/strong> option here if you select the second condition (Visitor scrolls).<\/p>\n\n\n\n<p><strong>Pro tip:<\/strong> If you want to test your pop-up form through a website on localhost, you have to set your popup frequency to \u201c0\u201d.<\/p>\n\n\n\n<p>Thus, after customizing all these sub-sections, you can click on the <strong>Save changes<\/strong>, copy the code from the <strong>&lt;\/&gt; Add to website<\/strong> and place it in the HTML code of your website.<\/p>\n\n\n\n<h3 style=\"margin-bottom:10px;\"><span style=\"margin-right:10px;\" class=\"badge-round\">2<\/span><strong>Adding your created form to your website<\/strong><\/h3>\n\n\n\n<p>So far, you have successfully created your form in MailBluster. Now you have to place the generated code you have copied from <strong>&lt;\/&gt; Add to website<\/strong> to your HTML page using any available Text editor (<a href=\"https:\/\/notepad-plus-plus.org\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Notepad++<\/a>, <a href=\"https:\/\/code.visualstudio.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">VS Code<\/a>, <a href=\"https:\/\/www.sublimetext.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Sublime Text<\/a>, etc.). Also, you can place your copied code on your website created from WordPress. Both processes will be discussed below.<\/p>\n\n\n\n<h5>Through the HTML file of your website<\/h5>\n\n\n\n<p>To demonstrate, we have created a website. Using any Text editor (for example, <a href=\"https:\/\/code.visualstudio.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">VS Code<\/a>), we place the generated HTML code inside the body of our website&#8217;s HTML code. Before doing this, we need to first add our website\u2019s domain address\/URL in the <strong>Allowed domains<\/strong> field of MailBluster Form creation dashboard. Then, click on <strong>&lt;\/&gt; Add to website<\/strong> and <strong>Copy<\/strong> the generated HTML code.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"1930\" height=\"952\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/08\/MB-Forms-Infographic-9-2.png\" alt=\"Adding the website domain to the Allowed domains section of the MailBluster form creation dashboard.\" class=\"wp-image-4330\"\/><figcaption>Adding the website domain to the Allowed domains section of the MailBluster form creation dashboard.<\/figcaption><\/figure>\n\n\n\n<p><strong>Note:<\/strong> Do not place your entire Website URL in the Allowed domains field. Just place your website domain without&nbsp;<strong>http<\/strong>&nbsp;or&nbsp;<strong>https,&nbsp;<\/strong>as shown above.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1158\" height=\"571\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/08\/MB-Forms-Infographic-10.gif\" alt=\"Copying the HTML code from &quot;Add to website&quot; in the MailBluster Form creation dashboard\" class=\"wp-image-4331\"\/><figcaption>Copying the HTML code from &#8220;Add to website&#8221; in the MailBluster Form creation dashboard.<\/figcaption><\/figure><\/div>\n\n\n\n<p>After completing these steps, we are going to paste this generated HTML code from MailBluster form to the body of our demo website&#8217;s HTML code. Both for inline and pop-up forms, the process will be the same as follows:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1159\" height=\"655\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-10.gif\" alt=\"Inserting the copied code, which was copied from &quot;<\/&gt; Add to website&quot; of the MailBluster form creation dashboard in VS Code\" class=\"wp-image-3993\"\/><\/figure><\/div>\n\n\n\n<p><strong>Note: <\/strong>The inline form\u2019s position on your website depends on where you paste the generated HTML code into your website\u2019s HTML code. But for pop-up forms, you can paste the generated HTML code anywhere in your website\u2019s HTML code because it will appear on your specific webpage based on the form\u2019s given conditions and settings.<\/p>\n\n\n\n<p>Therefore, we placed both the generated form codes in the exact location on our website\u2019s HTML code, focusing only on the inline form\u2019s position. After completing this step, we are about to experience the final result. Here, both our inline and pop-up forms will appear on our website as shown below:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"631\" height=\"1024\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-11.gif\" alt=\"An example of an Inline Form appearance on our website generated by MailBluster\" class=\"wp-image-3994\"\/><figcaption>An example of an Inline Form appearance on our website generated by MailBluster.<\/figcaption><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1146\" height=\"565\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-12.gif\" alt=\"An example of a Pop-up Form appearance on our website generated by MailBluster\" class=\"wp-image-3995\"\/><figcaption>An example of a Pop-up Form appearance on our website generated by MailBluster.<\/figcaption><\/figure><\/div>\n\n\n\n<h5>Through Custom HTML of WordPress<\/h5>\n\n\n\n<p>In WordPress, you have two options for adding a form to a &#8216;WordPress website&#8217;: either use the generated HTML code from the MailBluster Form or add the form using the <a href=\"https:\/\/mailbluster.com\/blog\/how-to-link-wordpress-mailbluster\" target=\"_blank\" rel=\"noreferrer noopener\">MailBluster WordPress plugin<\/a>. Below, you will find guidelines on how to embed your created form using WordPress Custom HTML:<\/p>\n\n\n\n<p>First, you must go to the page where you like to place your form to be embedded. And then, click on the <strong>Plus icon <\/strong>to add a new element and click <strong>Custom HTML<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1158\" height=\"571\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/06\/MB-Forms-Infographic-14.gif\" alt=\"Clicking on the plus icon and click\u00a0Custom HTML in the WordPress for pasting MailBluster form HTML code\" class=\"wp-image-4322\"\/><\/figure><\/div>\n\n\n\n<p>Then paste your form\u2019s code in the&nbsp;<strong>Custom HTML<\/strong>&nbsp;and click&nbsp;<strong>Update<\/strong>&nbsp;in the top right corner.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" width=\"1158\" height=\"571\" src=\"https:\/\/mailbluster.com\/blog\/wp-content\/uploads\/2023\/08\/MB-Forms-Infographic-15.gif\" alt=\"After adding the MailBluster form HTML code in the Custom HTML in of WordPress, clicking the Update option\" class=\"wp-image-4321\"\/><\/figure><\/div>\n\n\n\n<p>You are now done. Your customized MailBluster form will appear on your WordPress website. The result will be exactly the same as the output of the first method, where you added the generated HTML code to your HTML website.<\/p>\n\n\n\n<p><strong>Congratulations!<\/strong> You have learned to add your custom forms using the two methods discussed above. For any queries, <a href=\"https:\/\/mailbluster.com\/contact\" target=\"_blank\" rel=\"noreferrer noopener\">you can reach out to us directly<\/a>.<\/p>\n\n\n\n<h2><strong>In summary<\/strong><\/h2>\n\n\n\n<p>The forms are lovely and a powerful way to grow your lead list. Applying it will significantly turn your website visitors into subscribers. But remember, your form creation effort will be helpful when you create them properly. Using <a href=\"https:\/\/mailbluster.com\" target=\"_blank\" rel=\"noreferrer noopener\">MailBluster<\/a>, you can create your form with some easy steps. You need to forget about all the coding stuff, as we offer a simple drag &amp; drop editor to design your form. Moreover, our tool will make your form both desktop and mobile friendly. Also, don&#8217;t limit yourself to creating forms. You can also send email campaigns and newsletters to your subscribers through MailBluster.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using forms is essential for your inbound marketing strategy and allows you to boost the lead-generation process. Implementing forms on your landing page is one of the most effective ways to engage website visitors and convert them into subscribers. This powerful tool lets you capture valuable lead information from your new subscribers. Later, you can &hellip; <a href=\"https:\/\/mailbluster.com\/blog\/mailbluster-forms\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;MailBluster Forms For Your Website: A Step-by-Step Guide&#8221;<\/span><\/a><\/p>\n","protected":false},"author":10,"featured_media":3997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1180,334],"tags":[1145,1151],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MailBluster Forms For Your Website: A Step-by-Step Guide<\/title>\n<meta name=\"description\" content=\"Adding MailBluster forms to your website is a good strategy for an inbound marketing plan since they help you generate leads more quickly.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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