MailerLite Alternatives: See What Suits You the Best

MailerLite Alternatives: See What Suits You the Best

Are you looking for some suitable MailerLite alternatives? MailerLite is an email marketing platform with the necessary features. However, if you like MailerLite but are seeking alternatives for some reasons that would be more advanced in features like automation, analytics, etc., Also, if you need a MailerLite alternative that will suit your budget well, look no further. You’re on the right page! Let’s learn about some of the best alternatives to MailerLite (2024).


In this blog, I will guide you in choosing a suitable MailerLite alternative by discussing some of the best MailerLite alternatives in detail. Go through this blog and see what email marketing tool would be effective for you.

table of contents

Why Go for MailerLite Alternatives?

Let’s start by answering the question: What is MailerLite

It’s an email marketing tool. MailerLite is used for email marketing and website building for businesses of all fields.

Now, let’s focus on the obstacles you might find with MailerLite.

Reasoning for MailerLite alternatives.
Restricted free plan

The free plan is restricted. You’ll get essential email-building, segmentation, and automation features. It is enough to test the fundamental functionalities. But if you wish to conduct email campaigns on a regular basis, then you might lower your expectations.

Pricey

MailerLite offers multiple pricing plans, which you’ll learn in detail later. 

Their lowest pricing plan is $9/mo (yearly basis plan). However, the fee increases fast as your email list expands. Suppose you have an email list with 10K+ leads. Then, your annual prices can exceed over $1K on its basic pricing plans. If their pricing seems expensive to you, then consider a price-friendly alternative.

Limited automation capability

MailerLite provides automation features, albeit with limits. You can develop basic-level automation using simple triggers, but creating extensive automation consisting of complicated behavioral targeting triggers might be challenging.

Limited segmentation options

Only a small subset of certain subscribers’ data can be used for lead segmentation. Even if the segmentation options initially appear promising, they become limiting and complex as your needs change, especially when you want to divide your list according to the buyer journey stages. 

Limited analytics and reporting

The program provides adequate fundamental analytics to monitor overall performance. The comprehensive 360-degree analytics, however, is still under development. Having effective analytics is essential for performance monitoring. You might go for other MailerLite alternatives if you consider a better analytics feature.

Unrigid customer service

MailerLite’s assistance is said to be slow and inefficient when dealing with technical concerns. This is a major consideration when selecting decent email marketing software. You never know when problems will arise, and you really don’t want lousy support whenever your business is at risk.

Overview of MailerLite Alternatives

Before we dive into the details, let’s take a quick overview!

AlternativeBest known forFree pricing planFree trialPaid plansCustomer support
MailBlusterFlexible pricingYesNo$.60/1000 emails monthlyEmail & chat support
MoosendE-commerce featuresNoYes; for 30 daysStarts at $9/moEmail & chat support
Brevo (Sendinblue)Easier contact management with CRMYesNoStarts from $25/moEmail support for all paid plans, phone support for higher-tier plans
KlaviyoAutomation and other advanced featuresYesNoStarts at $45/moEmail support
MailchimpComplete email marketing suiteYesNoStarts from $9.36/mo30-day email support for free plan, Email & chat support for paid plans
OngageLarge-scale email campaignsNoNoStarts from $399/moEmail & chat support

MailerLite Pricing and Features

Let’s learn about MailerLite pricing and features;

MailerLite Pricing Packages for Monthly Basis

MailerLite pricing packages are available on both a monthly and yearly basis.

Let’s learn about the details of MailerLite‘s monthly pricing plan first!

MailerLite pricing package for monthly basis.
Free

You don’t need to wonder whether MailerLite is no longer free. MailerLite has a free plan of $0 per month for up to 1000 subscribers and 12000 emails per month. It allows 1 user and 24/7 email and chat support, but that’s only for 30 days.

Growing Business

The Growing Business pricing package starts at $10 per month for up to 500 subscribers and unlimited emails monthly. It allows 3 users and 24/7 email support only.

Advanced

The Advanced pricing package starts at $20 per month for up to 500 subscribers and unlimited emails monthly. It allows unlimited users and 24/7 live chat and email support.

Enterprise

The Enterprise package is a customizable package that is recommended for over 100K subscribers who want to send unlimited emails monthly. It allows unlimited users and 24/7 live chat and email support.

MailerLite Pricing Packages for Yearly Basis

Now, let’s learn about MailerLite’s yearly basis pricing plan. You can save 10% by paying yearly.

MailerLite pricing package for yearly basis.
Free

The free plan is identical to the monthly basis one. Both the free plans are the same; there’s no difference.

Growing Business

The Growing Business pricing package starts at $9 per month for up to 500 subscribers and unlimited emails monthly. The rest are the same here, too; it allows 3 users and 24/7 email support only.

Advanced

The Advanced pricing package starts at $18 per month for up to 500 subscribers and unlimited emails monthly. The rest are also the same here; it allows unlimited users and 24/7 live chat and email support.

Enterprise

The Enterprise package mirrors the features of the monthly plan. It offers the same customizable options for both Enterprise plans.

MailerLite features according to pricing packages

Let’s go through MailerLite features as per the pricing packages;

Features for the Free package

This package has the key features only;

  • Drag & drop editor
  • Email automation builder
  • Websites
  • 10 landing pages
  • Comparative reporting
  • Signup forms & pop-ups
Features for the Growing Business package

All key features of the Free package, along with;

  • Sell digital products
  • Unlimited templates
  • Dynamic emails
  • Auto resend campaign
  • Unlimited websites & blogs
  • Unsubscribe page builder
  • Multivariate testing
Features for the Advanced package

All features of Growing Business package, along with;

  • Facebook integration
  • Custom HTML editor
  • Promotion pop-ups
  • Multiple triggers in automations
  • Preference center
  • AI writing assistant
  • Smart sending
  • Partner discounts
Features for the Enterprise package

All features of Advanced, plus;

  • Dedicated success manager
  • Dedicated IP & deliverability consultation
  • Onboarding consultation and training
  • Account audit and performance improvements

Reviews according to G2

Let’s explore the rating, pros, and cons of MailerLite on G2 (business software reviews).

Rating

G2 rating for MailerLite: 4.7 out of 5.

Pros and Cons

MailerLite’s pros and cons, along with the number of agreements:

ProsCons
Customer Service-232
Fast-122 
Satisfactory Pricing-89 
User Interface-66 
Integration-31
Not User Friendly-35
Slow-25
Expensive-21
Free/Trial Limitations-19
Automation Feedback-17

6 Best MailerLite Alternatives

Moving on to the main point, I will discuss 6 MailerLite alternatives for you in detail. Let’s learn about some email marketing platforms like MailerLite!

Go through each one carefully and decide which one suits your plan and business!

MailBluster

MailBluster is an email marketing platform based on Amazon SES. Users with an AWS account can seamlessly integrate their AWS account with MailBluster, unlocking a range of powerful features. These include unlimited subscriber storage, segmentation, a fully updated Drag & Drop editor, an HTML editor, sending bulk email without spamming, and more – all offered at one of the most competitive prices currently available in the market.


You can check out this email marketing platform as one of the MailerLite alternatives. MailBluster is popular for its flexible pricing (pay-as-you-go) and essential features. If you’re seeking a price-effective email marketing platform with robust features and analytics, then choose MailBluster as your MailerLite alternative without any hesitation!

MailBluster Features 
  • Segmentation
  • Email templates
  • Drag-and-drop email composer
  • Automation
  • Double opt-in
  • Forms
  • Leads management
  • Analytics
  • A/B testing
  • Real-time tracking and report
MailerLite pricing vs MailBLuster pricing

Let’s go through a comparison between MailerLite pricing and MailBluster pricing. See the MailerLite vsMailBluster in terms of pricing:

Pricing plansMailerLitePricing plansMailBluster
Growing BusinessMonthly basis: $10/mo 
Yearly basis: $9/mo for 1000 subscribers
Starter$0 for 3000 emails per account (one time)
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Pro$0.60 per 1000 emails monthly
EnterpriseCustomize

[Note: To send emails with MailBluster, you must first connect an AWS account that has been verified and approved and is no longer in the sandbox. Remember that AWS billing and MailBluster billing are distinct. Whether you use MailBluster’s free or paid plan, you will still require a validated AWS account.]

Reviews according to G2

Let’s go through the rating, pros and cons of MailBluster on G2.

Rating

G2 rating for MailBluster: 4.8 out of 5.

Pros and Cons

G2 reviews for MailBluster currently show no listed pros and cons.

Moosend

Moosend is a simple email marketing tool designed to help you quickly grow your lead nurturing approach. It offers an “all-access pass” and all the features that you need for various types of email marketing campaigns. You can look out for this email marketing platform as one of the MailerLite alternatives.

Moosend Features

  • Automation workflows
  • Personalization
  • Landing pages/Forms
  • Lead generation
  • Transactional emails
  • Tracking and analytics
  • Custom reporting
  • Audience discovery

MailerLite pricing vs Moosend pricing

Let’s compare MailerLite and Moosend in terms of pricing:

Pricing plansMailerLitePricing plansMoosend
Growing BusinessMonthly basis: $10/mo 
Yearly basis: $9/mo 
for 1000 subscribers
Free trial$0 for 30 days up to 1000 subscribers with unlimited emails.
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Pro$9/mo for up to 500 subscribers with unlimited emails.
EnterpriseCustomizeEnterpriseCustomize

[Note: Transactional emails feature isn’t available for the free trial. It starts from the Pro plan.]

Reviews according to G2

Let’s check out the rating, pros, and cons of Moosend on G2.

Rating

G2 rating for Moosend: 4.6 out 5.

Pros and Cons

Moosend’s pros and Cons, along with the number of agreements:

ProsCons
User Interface-44
Customer Service-43
Open Rates-37
User Friendly-33
Fast-32
Not User Friendly-22
Integration Issues-12
Limited Designs-12
Free/Trial Limitations-11
Technical Issues-11

Klaviyo

Klaviyo promotes smarter digital interactions by providing an intelligent marketing automation platform powered by all your consumers and designed from the start for scale. Klaviyo offers a wide range of functions in a single intelligent platform, all of which are available with any email or SMS plan. You can check out this email marketing platform as one of the MailerLite alternatives.

Klaviyo features: 

  • Klaviyo AI
  • Campaigns
  • Segmentation
  • Web forms
  • Flows
  • Reporting etc.

MailerLite vs Klaviyo pricing

See the following MailerLite vs Kalviyo comparison in terms of pricing:

See the following MailerLite vs Kalviyo comparison in terms of pricing:

Pricing plansMailerLitePricing plansKlaviyo
Growing BusinessMonthly basis: $10/mo
 Yearly basis: $9/mo 
for 1000 subscribers
Email$45/mo for 1001-1500 contacts
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Email & SMS$60/mo for 1001-1500 contacts
EnterpriseCustomize

[Note: Klaviyo pricing increases with the addition of contacts.]

Reviews according to G2

Let’s go through the rating, pros and cons of Klaviyo on G2.

Rating

G2 rating for Klaviyo: 4.6 out of 5.

Pros and Cons

Klaviyo‘s pros and Cons, along with the number of agreements:

ProsCons
Integrations-79 
User Friendly-64 
User Interface-63
Customer Service-39
Not User Friendly-45 
Expensive-43 
Slow-41 
Suggested Improvements-38 
Customer service/customer support-34 

Brevo (Sendinblue)

Brevo (previously known as Sendinblue) is one of the popular email marketing platforms and a good MailerLite alternative. What makes it better than MailerLite is its comprehensive suite of sales and marketing features. While MailerLite is a great email marketing tool with basic features, Brevo is a complete marketing solution. With Brevo, you can also do SMS and WhatsApp marketing. Brevo also includes a built-in CRM that lets you manage your transactions and sales pipeline. You can check out this email marketing platform as one of the MailerLite alternatives.

Brevo Features

  • Customizable templates
  • Drag & drop email builder
  • Marketing automation
  • Advanced integrations
  • A/B testing
  • Send time optimization

MailerLite vs Brevo (MailerLite vs Sendinblue) pricing

Let’s make a MailerLite vs Brevo comparison in terms of pricing:

Pricing plansMailerLitePricing plansBrevo
Growing BusinessMonthly basis: $10/mo 
Yearly basis: $9/mo 
for 1000 subscribers
Starter$25/month for unlimited contacts
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Business$65/month for unlimited contacts
EnterpriseCustomizeBrevo+Customize

[Note: Brevo’s pricing increases with the amount of emails sent (over 20,000), while MailerLite’s price increases with the amount of subscribers.]

Reviews according to G2

Let’s go check out the rating, pros and cons of Brevo on G2.

Rating

G2 rating for Brevo: 4.5 out of 5.

Pros and Cons

Brevo’s pros and Cons, along with the number of agreements:

ProsCons
User Interface-22
Customer Service-21
User Friendly-18
Campaign Management-16
Saves Time-14
Expensive-11
Design Feedback-9
Slow-8Customer Service-6
Limited-6

Intuit Mailchimp (Mailchimp)

Intuit Mailchimp is known as the all-in-one marketing platform built especially for small businesses. It was formerly and mostly known as only “Mailchimp.” This one is a very popular platform for email marketing and automation. It includes audience segmentation and automation options to help you personalize email messages at scale. Furthermore, the form and landing page builder are great for increasing signups and expanding your email list. You can look out for this email marketing platform as one of the MailerLite alternatives.

The primary concern lies in Mailchimp’s pricing structure, where charges apply for duplicate contacts and add-ons that offer enhanced capabilities. The limited feature set on base accounts can make using Mailchimp for email marketing a costly proposition

Intuit Mailchimp features

  • Manage email lists
  • Building and personalizing emails
  • Sending outbound emails
  • High-volume sending
  • Automated email responses
  • Integration 
  • Email and mobile preview
  • Manage email deliverability
  • A/B testing
  • Basic reporting

MailerLite pricing vs Mailchimp pricing

Check out the MailerLite vs Mailchimp comparison in terms of pricing:

Pricing plansMailerLitePricing plansMailchimp
Growing BusinessMonthly basis: $10/mo 
Yearly basis: $9/mo 
for 1000 subscribers
Free$0 for up to 1000 emails/mo
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Essentials $13/mo for up to 5000 emails
EnterpriseCustomizeStandard$20/mo for up to 6000 emails
Premium$350/mo for up to 150000 emails

[Note: Mailchimp pricing and email sending limit increases with the addition of contacts. And the feature for automated customer journeys are only available from the Standard package.]

Reviews according to G2

Let’s go through the rating, pros and cons of Mailchimp on G2.

Rating

G2 rating for Mailchimp: 4.3 out of 5.

Pros and Cons

Mailchimp’s pros and cons, along with the number of agreements:

ProsCons
User Interface-90
Open Rates-65
Templates-59
Fast-46
Integration-40
Expensive-49
Not User Friendly-37
Free/Trial Limitations-29
Automation Feedback-18
Integration Issues-16

Ongage

Ongage is an email marketing tool for more advanced email marketing needs. It has all the essential features for high-volume email marketing. Ongage accelerates the growth of large email operations by enabling email marketers, CRM, loyalty, and automation managers to improve sends, segments, reach, and engagement. You can look out for this email marketing platform as one of the MailerLite alternatives.

 However, it might seem pricey to you, given that the Ongage pricing starts at $399. If the budget seems too high, consider a price-friendly Ongage alternative. But if you plan to send large-scale email campaigns, want more advanced features, and have no problem with a high budget, then you can go for it.

Ongage features

  • Email template designer
  • Segmentation- data and behavioral targeting
  • Analytics
  • 2 factor authentication
  • Mail tester
  • A/B testing
  • Real-time tracking and report
  • Automation
  • Forms
  • API access
  • Advanced behavioral
  • Leads management

MailerLite pricing vs Ongage pricing

Go through the following MailerLite vs Ongage comparison in terms of pricing:

Pricing plansMailerLitePricing plansOngage
Growing BusinessMonthly basis: $10/mo 
Yearly basis: $9/mo 
for 1000 subscribers
Starter$399 for up to 1M emails/mo
AdvancedMonthly basis: $20/mo
Yearly basis: $18/mo
for up to 500 subscribers
Basic$949 for up to 7M emails/mo
EnterpriseCustomizePremium$1499 for up to 7M emails/mo
UnlimitedCustomize

Reviews according to G2

Let’s check out the rating, pros and cons of Ongage on G2.

Rating

G2 rating for Ongage: 4.7 out of 5.

Pros and Cons

Explore the pros and cons of Ongage, along with an overview of the number of agreements:

ProsCons
Customer Service-11
User Friendly-6
Fast-4
Management-3
Templates-3
Not User Friendly-3
Automation Feedback-1
Integration Issues-1
Slow-1
Technical Issues-1

Wrap Up

Email marketing is still one of the best digital marketing platform given that; the current worldwide email user base is 4.26 billion, with the potential to reach 4.73 billion by 2026. So, you must include and practice email marketing with sincerity. Therefore, choosing a suitable email marketing platform becomes essential. If MailerLite doesn’t meet your requirements for any reason, it’s important to explore other alternatives. And to guide you in choosing a suitable one,  here, I have discussed MailerLite alternatives in detail. Choose your suitable email marketing platform wisely!

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Are you looking for first class email marketing solution?

Try MailBluster, a powerful, simple and cost-efficient bulk email marketing software offering $0.60 per 1000 emails per month.

Try it free

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