What is Automation in email?

Automation in email campaigns is like having a helper that sends emails for you automatically. It’s a way to set up emails to go out on their own based on certain things, like while importing new subscribed leads from your website/app, sending multiple campaigns right after one another. So, instead of sending each email yourself, the system does it for you, making things easier and more organized. You can send Welcome Emails and Sequence Emails through this Automation.