An email template is like a pre-designed, ready-to-use layout for your email messages. Instead of starting each email from scratch, you can use a template as a model. It helps you maintain a consistent look, include standard design with mobile layout, and save time when creating similar types of emails, such as newsletters, marketing campaigns, and notification emails.
Key features of an email template are Structure and Layout: Branding, Reusable Content, Responsive Design, and Personalization.
MailBluster has a good collection of email templates that can be found under your Brand >Templates:
With a drag-and-drop email builder, users can create and choose from multiple email templates, modify content, include images, and add file links. They can also name the template and adjust its structure and styling. Once a template is selected, users can further customize it by editing the content directly in the editor. A rich selection of templates allows for easy customization to match the audience and branding.
Tools for Email
The template editor comes with the following tools out of the box.
Columns: It allows your users to add columns to your design in order to have a better design arrangement.
Button: Add any type of button in your email. You can change colors and styles.
Divider: It gives your users appropriate spacing at any point they want in their design.
Heading: Add headings (from level 1-6) to the design.
Text: Text is a built-in tool so users can add text to their designs.
Image: To make your emails attractive, you can add images using this tool.
Video: It lets users add YouTube or Vimeo videos to their designs. This tool automatically generates thumbnails of videos for emails and ensures that it renders correctly on all platforms.
Social: It is a built-in tool that lets users add their social media icons to your design.
Menu: Menu is a built-in tool used to create navigation menus.
Timer: Timer is used to create countdown timers. This tool creates a countdown GIF image to run a real time countdown.
To create a simple Template in MailBluster, first you need to go to your Brand > Campaign > Built-in templates and then click on Blank as shown below.
Rename the template and use the tools on the right side (marked) to personalize your template. You can take the help of the video tutorial for designing your template from here.
After designing your template, click Save template.
Your template will be saved under Templates > My Templates.
You can later use this template in your future campaigns when you create a new campaign using Drag and Drop Editor.
Drag your mouse cursor over the image content and click on it. Then, scroll down to the “General” section where you’ll find the “Container Padding” option. You can adjust the padding by increasing or decreasing the values to change the space surrounding the image.
Once you’ve selected a predefined template or created a new one, go to the “Body” section and increase the “Content Width” of the email template. The width is measured in pixels (px).
If you want to replicate a template into a specific brand, this feature is perfect for you! It allows you to seamlessly duplicate your chosen template and apply it to any other brand within your account. Whether you’re managing multiple brands or campaigns, this feature ensures that your preferred design and content are effortlessly carried over, saving you time and maintaining consistency across your marketing efforts.
First, go to any of your Brands > Templates > My Templates. Then, click on the Duplicate Template icon, as shown in the screenshot below.
Once you click the Duplicate Template icon, a pop-up box will appear asking for the Template Name and brand selection – ‘Select brand‘. After you have entered the details, click the Duplicate button.
After clicking Duplicate button, a notification will appear in the bottom left corner saying, ‘Template duplicated.’
Now, if you go to your selected Brand > Templates > My Templates, you will notice that your template has been created with the same design, layout, and name, as shown below.
MailBluster does not have a built-in Templates gallery for HTML editor and WYSIWYG editor. So you cannot create any templates or save templates from these 2 editors. The Templates gallery is only available for Drag and drop editor.
Since MailBluster has HTML editor, you can copy paste any template from online and use it on your email campaign. The following is a sample showing what can be done using the HTML editor.
Built-in templates allow you select a wide range of pre-designed templates from the Templates section. These templates are available in every Brands you create in your MailBluster account.
My templates are those templates which you have created earlier or modified the pre-designed templates. These templates are composed by you and are saved in each Brand but cannot be used in other Brands.
MailBluster offers a wide range of email templates to help you create professional and effective email campaigns. However, it’s important to note that these templates are exclusive to MailBluster and cannot be transferred to other email marketing tools. This means that you must use MailBluster not only for designing your email templates but also for sending your email campaigns. This ensures compatibility and seamless functionality within the MailBluster platform.
Yes, absolutely! With our latest update, you can now seamlessly copy content between brands within your MailBluster account. This means you can effortlessly copy email templates—complete with all their design elements—from one brand to another.
Just go to your Brand > Templates > My Templates and hover the mouse pointer over any of the templates.
Click on Duplicate template. A popup window will appear.
You can enter the Template name or leave as it is with the default name ‘-duplicated’ and Select brand to which you want to copy it to. Then click Duplicate button.
You will get a confirmation at the bottom left corner of your screen that your Template has been successfully duplicated.
Now, you can go to that Brand > Templates > My Templates to check your duplicated template. Here, it is showing ‘Minimal – duplicated.’