What is AWS?
What is Amazon SES?
What is an AWS Region?
How to check Reputation Metrics of your AWS Account?
What is Amazon SNS?
Why do I need Amazon SNS?
Connecting AWS account with MailBluster
Can I use MailBluster without an AWS account?
Do I need to pay Amazon to create AWS Account?
Can I create an AWS account without providing credit card information?
Do I need to have a website for my AWS Account?
Do I need to pay an additional cost to AWS for using Amazon SES?
How to choose AWS Region for MailBluster?
How to move out of Amazon SES Sandbox?
How do I move my AWS Account out of sandbox mode to send emails from MailBluster?
Can I use my MailBluster Account when my AWS Account is in sandbox?
What is Amazon SES Sandbox and why does my account have sandbox access?
What if I don’t get approval from Amazon SES after requesting to move out of the sandbox?
If you are getting this error ‘Unable to connect with Amazon SES using your AWS account’
Why did Amazon SES not send my email, and what caused the recipient’s address to be on the suppression list?
Do I need to create separate IAM users for each brand, or can I use the same AWS account and connect them to the previous brand’s users?
How to verify a domain in Amazon SES?
How to verify an email address in Amazon SES?
How to verify Sender Domain from MailBluster?
How to verify Sender Email Address from MailBluster?
What is a Sender Identity?
What is a Custom Domain?
How to set Custom MAIL FROM Domain in AWS?
Is it necessary to set a Custom MAIL FROM domain for DMARC alignment?
Why set Custom MAIL FROM Domain in Amazon SES?
How to prevent Gmail from showing ‘via amazonses.com’?
Why my AWS Account has been “Paused”?
How to resolve AWS Account “Pause” issue?
Cloudflare configuration is not working with HTTPS?
How can I achieve positive sender reputation if I switch to a new domain?
I am getting this error: Unable to find the permission of ‘AmazonSESFullAccess’.
I am getting this error: Unable to find the permission of ‘AmazonSNSFullAccess’.
What should you do if you get an ‘invalid AWS secret access key’ error message?
Why are you receiving the following error when sending emails: “We couldn’t find required configuration to track your email activities using your AWS credential”?
Why are you experiencing issues with DMARC alignment and SPF when using Amazon SES to send emails, and how can you resolve it by setting up a custom MAIL FROM domain?
Gmail is still not showing the one-click unsubscribe (list-unsubscribe header) in my emails?
Does AWS show complaint rates and bounce rates for AWS accounts?
What is MailBluster? How it works?
What are the features of MailBluster?
What is Email Marketing?
Why MailBluster if you have AWS account for sending emails?
How do I sign up for a MailBluster account?
Features present in the Starter Plan of MailBluster
Features in the Pro Plan of MailBluster
How many emails can be sent per day from MailBluster?
MailBluster is still giving a message to move out of sandbox
Can we send a test mail from MailBluster while my AWS account is in Sandbox mode?
Can we send a Test Mail after exceeding the limit of free emails?
What should I do if I haven’t received the verification email from MailBluster?
Does MailBluster have domain tracking?
Is there a way to track the number of clicks by a specific link in an email campaign?
Does MailBluster provide secured and reputable IP addresses?
Does MailBluster support Custom SMTP?
Can MailBluster be self-hosted?
Does MailBluster have Autoresponder?
Sending Transactional Emails using MailBluster
What is GDPR, and how does MailBluster follow GDPR rules?
How to resend verification OTP from MailBluster?
On which platform is MailBluster built?
Which character encodings are supported by MailBluster?
Does MailBluster support Email Attachments in email campaigns?
Is it possible to extend the maximum content size allowed per email?
White-Label solution
Sending cold emails using MailBluster
Does MailBluster have a Bug Bounty Program?
MailBluster support channels
What is the official legal address of MailBluster?
We’re importing leads from Mailchimp without first names, which leaves the first_name field empty in MailBluster and affects our open rates. Can you suggest a fallback for users without first names?
What is a Campaign?
How to edit a Campaign?
How to rename a campaign?
How to duplicate a campaign?
How to schedule a campaign in MailBluster?
How to cancel a scheduled campaign?
How to Archive / Unarchive Campaigns?
Changing the width of campaign email
What is the maximum email content size limit?
Why are my emails being clicked automatically?
Using query string in campaign
Removing MailBluster branding
Why is it taking a long time to send the campaigns from MailBluster?
What is double opt-in?
Can I send a quick test email before sending out email campaigns from MailBluster?
How to send Test email using Merge Tags?
How can I set-up Double Opt-In for my campaign?
Difference between Standard Campaigns and Automation Campaigns
Is there a way to sent email in plain text using MailBluster?
How to create and send an email campaign?
How to send Personalized Email from MailBluster?
How to compose email using Drag and Drop Editor?
How can we share the email campaign from MailBluster?
How to set Unsubscribe URL using Drag and Drop editor?
How to set Unsubscribe URL using HTML editor?
How to set Unsubscribe URL using WYSIWYG Editor?
Why my email campaign is showing “outdated”?
Why is my campaign still in the “waiting” status?
How can we send an email blast that limits the sending rate to around 1,000 emails per hour?
Why am I getting this error message, ‘Link/URL used in campaign content must be a maximum of 1000 characters long’?
How do I warm up a new subdomain for emailing an 8-million audience? What should the sending schedule be, and how large should the increments be?
Can I store images in MailBluster?
What is the maximum file size of an image file that can be used in an email campaign?
Can I add strikethrough in the subject line of my email campaign?
If I want to include a motion logo, what would be the process for doing so?
Why does the text look okay in the editor, but in the campaign, it becomes broken?
How to use UTM for tracking in MailBluster using Google Analytics?
If I exceed my sending limit, will my campaign continue tomorrow automatically?
How do you resolve “Content is invalid, merge tag or block tag contains error”?
How to resolve “AWS connection is invalid” under the “Sender email address?”
Is the short preheader text I use in my email campaign getting automatically populated?
I have set up my URL but in the test mail, it is showing 404 error and redirecting it to different URL
How to use default Merge Tag in email campaign if the recipients do not have the data (First Name, Last Name, Full Name, etc)?
How to add first name/last name to leads?
How to update individual Lead information in MailBluster?
How to import leads, subscribers, or email addresses in MailBluster?
How to import leads with Tags?
How to assign Tags to individual lead?
How to manage Tags in bulk in MailBluster?
What is the maximum file size of a CSV file while importing leads?
How many subscribers/contacts can be stored in MailBluster?
How to get a total subscriber count for a Brand in MailBluster?
How to get the unsubscriber count in any brand?
How to Unsubscribe Leads in bulk?
How to export leads?
How to delete Leads from your Brand?
Does MailBluster allow duplicate leads?
Is there a URL address that I can use to update my contacts from Google Sheets?
Does MailBluster allow purchased lists of leads from 3rd parties?
Can I see the number of Subscribers for a time span of more than 24 hours on the Dashboard?
If I choose to import and update leads with a new tag, will it add to or replace the existing tags column value?
How can I see the activity of a lead?
How to import leads to a segment?
What does ‘Override lead’ mean?
What does the ‘deprecated’ text mean?
What is a Field?
How to create a custom field?
What is the maximum character limit of the lead field and custom field?
Is there a way to have personalized merge tags in addition to the ones already present in MailBluster?
What does this mean when a Lead’s Subscription status is ‘Unsubscribed” but the Double Opt-In status is ‘Confirmed’?
Why didn’t I get any single response despite achieving an 80% open rate and a good click ratio during yesterday’s campaign?
Does MailBluster support duplicate email ID or lead?
What is a Segment?
What is Standard Segment?
How to create an A/B testing segment?
What is Static Segment?
How to create a Static segment?
What’s the difference between Tags and Segments?
How can I set a custom lead field’s type as date?
What are Lead count and Subscriber count in Segments?
How to segment leads based on Tags?
How to segment leads based on Date added?
How to create a Standard Segment using Campaign Activity?
How to create a Standard Segment using Custom Fields?
Is it possible to create a segment without including the bounced leads?
How to combine multiple segments into one?
Why isn’t the segment updated instantly?
How can I delete all leads that were imported on a specific date?
How can I find out which of my subscribers haven’t opened my messages, so I can remove them?
How can I add a group of contacts and associate them with a specific group to send a particular message?
How can I create a standard segment (group of leads) that aren’t attached to any tags?
Can I send email campaign to leads that have not viewed or opened my first campaign?
If my email campaign fails to send due to AWS send limit, will my pending emails be automatically sent the next day?
How can I send a campaign to the undelivered leads in my previous campaign?
Can I send campaign to multiple segments at a time?
Can I create a standard segment using built-in fields?
How to create a Standard Segment based on Ecommerce activity?
How can you clean up your email list, specifically by removing emails that bounced in more than one campaign?
What is Open Rate?
What is Click Rate?
What is Click-Through Rate?
Are Open Rate and Click Rate accurate?
How to increase your Click Rate in Email Marketing?
Does MailBluster have email tracking?
What are the Metrics in Campaign Report?
Why did I receive more Clicks than Opens?
Report section is not getting updated/Click rate is showing zero in campaign reports?
What is Click Performance in a campaign report?
What happens if Bounce rate and Complaint rate become high?
How can I view the report for my campaign?
How can I export a campaign report?
If I want to know where a lead has clicked, how can I find out? What does it mean Clicked 1,1,1?
Is it possible to show the same User Agent in both the Clicked and Opened sections of the Report?
How do you push payment data in the Campaign Report?
How can I track people who have unsubscribed from my email campaigns?
Why are open rates high but click rates low, considering the campaigns were sent just an hour ago?
How can I view the ecommerce activity/summary/report of a campaign?
What is the difference between Orders and Revenue in Reports?
Campaign report shows X number of sent emails but the total number of delivered, bounced and unsubscribed emails are less than X. What happened to the rest of the emails?
What should be done if emails are not being delivered to the company’s official email IDs, even though MailBluster reports indicate that the emails have been delivered and clicks are being tracked?
How do I report abuse for email campaign?

What is a Template?

Last update: March 18, 2024

An email template is like a pre-designed, ready-to-use layout for your email messages. Instead of starting each email from scratch, you can use a template as a model. It helps you maintain a consistent look, include standard design with mobile layout, and save time when creating similar types of emails, such as newsletters, marketing campaigns, and notification emails.

Key features of an email template are Structure and Layout:
Branding, Reusable Content, Responsive Design, and Personalization.

MailBluster has a good collection of email templates that can be found under your Brand >Templates:

Various email templates under MailBluster Templates section

Template Editor in MailBluster

Last update: September 17, 2024

With a drag-and-drop email builder, users can create and choose from multiple email templates, modify content, include images, and add file links. They can also name the template and adjust its structure and styling. Once a template is selected, users can further customize it by editing the content directly in the editor. A rich selection of templates allows for easy customization to match the audience and branding.

Template Editor in MailBluster

Tools for Email

The template editor comes with the following tools out of the box.

  • Columns: It allows your users to add columns to your design in order to have a better design arrangement.
  • Button: Add any type of button in your email. You can change colors and styles.
  • Divider: It gives your users appropriate spacing at any point they want in their design.
  • Heading: Add headings (from level 1-6) to the design.
  • Text: Text is a built-in tool so users can add text to their designs.
  • Image: To make your emails attractive, you can add images using this tool.
  • Video: It lets users add YouTube or Vimeo videos to their designs. This tool automatically generates thumbnails of videos for emails and ensures that it renders correctly on all platforms.
  • Social: It is a built-in tool that lets users add their social media icons to your design.
  • Menu: Menu is a built-in tool used to create navigation menus.
  • Timer: Timer is used to create countdown timers. This tool creates a countdown GIF image to run a real time countdown.

How to create a simple template?

Last update: March 18, 2024

To create a simple Template in MailBluster, first you need to go to your Brand > Campaign > Built-in templates and then click on Blank as shown below.

Clicking on Blank under Built-in templates

Rename the template and use the tools on the right side (marked) to personalize your template. You can take the help of the video tutorial for designing your template from here.

Renaming the template and using the tools on the right side

After designing your template, click Save template.

Clicking on Save template

Your template will be saved under Templates > My Templates.

Clicking on My templates tab

You can later use this template in your future campaigns when you create a new campaign using Drag and Drop Editor.

Selecting your personalized template

How to update template using Container Padding?

Last update: September 19, 2024

Drag your mouse cursor over the image content and click on it. Then, scroll down to the “General” section where you’ll find the “Container Padding” option. You can adjust the padding by increasing or decreasing the values to change the space surrounding the image.

Container padding of the image using the Drag and drop editor

How to enlarge the template body content?

Last update: September 17, 2024

Once you’ve selected a predefined template or created a new one, go to the “Body” section and increase the “Content Width” of the email template. The width is measured in pixels (px).

Enlarging template body content

How to duplicate template across Brands?

Last update: October 20, 2024

If you want to replicate a template into a specific brand, this feature is perfect for you! It allows you to seamlessly duplicate your chosen template and apply it to any other brand within your account. Whether you’re managing multiple brands or campaigns, this feature ensures that your preferred design and content are effortlessly carried over, saving you time and maintaining consistency across your marketing efforts.

First, go to any of your Brands > Templates > My Templates. Then, click on the Duplicate Template icon, as shown in the screenshot below.

Go to any of your Brand > Templates > My templates.

Once you click the Duplicate Template icon, a pop-up box will appear asking for the Template Name and brand selection – ‘Select brand‘. After you have entered the details, click the Duplicate button.

Enter Template name and Select brand. Then click Duplicate button.

After clicking Duplicate button, a notification will appear in the bottom left corner saying, ‘Template duplicated.’

After clicking Duplicate, you will get a notification at the bottom left corner saying "Template duplicated".

Now, if you go to your selected Brand > Templates > My Templates, you will notice that your template has been created with the same design, layout, and name, as shown below.

Go to your selected Brand > Templates > My templates, you will notice that your template has been created.

Can I create a template from HTML Editor and WYSIWYG Editor?

Last update: July 15, 2024

MailBluster has 3 types of Editors:

  1. HTML editor
  2. WYSIWYG editor
  3. Drag and drop editor

MailBluster does not have a built-in Templates gallery for HTML editor and WYSIWYG editor. So you cannot create any templates or save templates from these 2 editors. The Templates gallery is only available for Drag and drop editor.

Selecting WYSIWYG editor or HTML editor

Since MailBluster has HTML editor, you can copy paste any template from online and use it on your email campaign. The following is a sample showing what can be done using the HTML editor.

Sample of HTML Editor with HTML codes

How to add links in your email content?

Last update: October 28, 2024

To add links in your email content, go to Content editor (Drag and drop editor) of MailBluster.

This is the content editor of your email content.

Highlight the text, then on the pop-up bar, click on Insert/edit link icon.

Highlight the text, then on the pop-up bar, click on Insert/edit link icon.

The Insert/Edit Link window will open, enter the URL of your website.

The Insert/Edit Link window will open, enter the URL of your website.

Similarly, you can add more links in the same way by highlighting text and adding URLs.

Highlighting text and adding more URLs.

Once the link has been added, the text will be underlined as shown below. Click Done editing.

Once the link has been added, the text will be underlined.

You can now view the campaign with links from Campaigns.

Viewing the campaign with links from Campaigns.

When you receive an email or view it in a browser, the links will be clickable and will redirect you to the specified page.

When you view the email, the links will be clickable and will redirect to the specified page.

What is the difference between Built-in templates and My templates?

Last update: March 18, 2024

Built-in templates allow you select a wide range of pre-designed templates from the Templates section. These templates are available in every Brands you create in your MailBluster account.

Click on Templates and then Built-in templates to select the desired pre-designed templates.

My templates are those templates which you have created earlier or modified the pre-designed templates. These templates are composed by you and are saved in each Brand but cannot be used in other Brands.

Click on Templates and then My templates to select your own composed template

Can you transfer email templates from MailBluster to another email marketing tool?

Last update: June 10, 2024

MailBluster offers a wide range of email templates to help you create professional and effective email campaigns. However, it’s important to note that these templates are exclusive to MailBluster and cannot be transferred to other email marketing tools. This means that you must use MailBluster not only for designing your email templates but also for sending your email campaigns. This ensures compatibility and seamless functionality within the MailBluster platform.

MailBluster Templates

Is it possible to copy or move your template from one brand to another?

Last update: October 17, 2024

Yes, absolutely! With our latest update, you can now seamlessly copy content between brands within your MailBluster account. This means you can effortlessly copy email templates—complete with all their design elements—from one brand to another.

Just go to your Brand > Templates > My Templates and hover the mouse pointer over any of the templates.

Go to your Brand > Templates > My Templates and hover the mouse pointer over any of the templates.

Click on Duplicate template. A popup window will appear.

Click on Duplicate template.

You can enter the Template name or leave as it is with the default name ‘-duplicated’ and Select brand to which you want to copy it to. Then click Duplicate button.

Enter the Template name and Select brand to which you want to duplicate it. Then click Duplicate button.

You will get a confirmation at the bottom left corner of your screen that your Template has been successfully duplicated.

You will get a confirmation at the bottom left corner that your Template has been duplicated. You can go to that Brand > Templates > My Templates and check your duplicated template.

Now, you can go to that Brand > Templates > My Templates to check your duplicated template. Here, it is showing ‘Minimal – duplicated.’

Go to that Brand > Templates > My Templates to check your duplicated template.

What are the Pro Templates in Pro plan of MailBluster?

Last update: April 17, 2024

Pro templates are the exclusive templates that only Pro users can use to compose their email campaigns and send to the recipients.

Right now, these templates are under design and development. Pro users will be able to access and use them after we release them.

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