What is Amazon SNS?

Amazon Simple Notification Service (Amazon SNS) is a managed service that facilitates the delivery of messages from publishers (producers) to subscribers (consumers). This communication is asynchronous, meaning it doesn’t require immediate responses.

Publishers send messages to a specific “topic,” which serves as a logical access point and communication channel for these messages. Clients interested in receiving these messages can subscribe to the respective SNS topic. They can specify how they want to receive these published messages using various supported endpoint types, including Amazon Kinesis Data Firehose, Amazon Simple Queue Service (SQS), AWS Lambda, HTTP, email, mobile push notifications, and mobile text messages (SMS). This flexibility allows for versatile communication and integration between different services and systems.

Here’s how Amazon SNS can be used in email marketing: Delivery Notifications, Real-Time Alerts, Cross-Channel Messaging and Event-Driven Marketing.

To know more about Amazon SNS, please visit: https://aws.amazon.com/sns