The difference between standard campaigns and automation campaigns in MailBluster defines how emails are structured, triggered, and delivered in both campaigns. The standard campaign allows you to send individual campaign straight forward without any kinds of conditional triggers or delays. But for automation campaigns, you need to design a workflow with conditional triggers. You can also assign multiple campaigns to a single workflow with delay relays and trigger conditions in Automation.
The following are sample screenshots to show the differences between normal campaign and an automation campaign.
Normal Campaign Layout:
Automation Campaign Layout:
