AWS Reputation Metrics is a feature within Amazon SES (Simple Email Service) that helps you monitor the health of your email sending reputation. It tracks metrics that can impact how email providers perceive you as a sender, ultimately affecting your email deliverability rates.
By signing in to Amazon SES > Reputation metrics you can check Account status, Bounce rate and Complaint Rate Charts and Bounce and Complaint Details.
Maintaining a good reputation as an email sender is critical for ensuring your emails reach their intended destination: recipients’ inboxes not their spam folders. By regularly monitoring your AWS Reputation Metrics, you can proactively identify and address any issues that could affect your email deliverability and potentially lead to emails landing in spam folders or even account suspension.