Last update: March 18, 2024
MailBluster is an email marketing platform that uses Amazon Simple Email Service (SES) for sending high-quality marketing emails and newsletters. By using your own AWS account, MailBluster aims to provide cost-effective email marketing without compromising deliverability.
To know how MailBluster works, please visit: https://mailbluster.com/blog/getting-started-with-mailbluster-in-6-steps
Last update: July 11, 2024
The following features are currently present in MailBluster:
Last update: August 29, 2024
Email marketing is a digital strategy that involves sending emails to a group of people, typically potential or existing customers, to promote products, services, or content. It’s used to build relationships with customers, increase brand awareness, and drive sales by delivering targeted messages directly to their inboxes. This can include newsletters, promotional offers, product announcements, or personalized content based on user behavior and preferences. Email marketing is highly effective because it allows businesses to reach their audience directly, track engagement, and tailor messages to specific segments of their customer base.
Why use MailBluster for Email Marketing:
MailBluster is a powerful tool for email marketing because it’s cost-effective, easy to use, and designed for sending large volumes of emails through Amazon SES. It offers features like segmentation, automation, and detailed analytics, making it ideal for businesses looking to reach a big audience efficiently.
Last update: October 21, 2024
Using MailBluster alongside Amazon SES offers several key benefits that can significantly enhance your email marketing efforts:
Overall, using MailBluster alongside Amazon SES provides your Non-Governmental Organization with a comprehensive and effective email marketing solution, offering an easy-to-use interface, a variety of templates, better deliverability, and ultimately, improved results for your campaigns.
You can also visit our MailBluster Youtube Channel and MailBluster Blog to know more about MailBluster.
Last update: April 18, 2024
The Starter plan of MailBluster allows you to send 3000 emails one time only for each account. You will be only be able to use the following features:
Last update: April 18, 2024
If you are on Pro Plan of MailBluster, then you will avail these additional features along with the features present in the Starter Plan:
Last update: July 11, 2024
The number of emails you can send each day depends on your Amazon Web Services (AWS) account, specifically through Amazon SES (Simple Email Service), which sets the daily limit, not MailBluster. Initially, after moving out of the Amazon SES Sandbox, AWS provides a daily sending limit of 50,000 emails per day (within 24 hours). This limit may vary, potentially reaching 60,000 or even 100,000 emails per day, depending on your account’s previous sending reputation.
MailBluster uses your AWS account to send newsletters and marketing campaigns since it doesn’t provide an SMTP server or services. If you follow best practices and maintain a good sending reputation, Amazon SES may increase your daily sending limit upon request.
Last update: March 18, 2024
You can refresh the Amazon SES usage box as shown below:
But if it wasn’t updated, then most of the time, the reason is that Amazon SES moved you out of the sandbox in a different region (not the one that you have selected). The confirmation email should contain the Region; please choose the same region on MailBluster.
If the issue still persists, then generate the AWS Credentials again correctly by following this video tutorial:
Last update: March 12, 2024
You won’t be able to send any test email or bulk email from MailBluster while your AWS Account is in Sandbox mode. Also, while your AWS Account is in Sandbox mode, those 200 emails you see are only for the virtual mailbox simulator, not for sending actual emails or Test mails to your leads (recipients) from MailBluster. So in conclusion, you won’t be able to send any emails whether it’s a test mail or bulk email from MailBluster until and unless you move your AWS account out of Amazon SES Sandbox.
Last update: July 29, 2024
Yes, you can send test emails from MailBluster even if you exceed the limit of free emails under Starter plan.
You can send test emails up to 5 persons maximum but Unsubscribe link will not work.
After clicking Send test email, you can select a maximum of 5 recipients.
Last update: March 18, 2024
If you haven’t received the MailBluster verification/confirmation/activation link through email, please check your ESP (Email Service Provider)’s promotional tab, spam or junk email folder. If you find it, open the email and Activate your MailBluster account. This will let your MailBluster account activate in an instant. If you still face issues getting an activation email link from MailBluster, please get in touch with MailBluster Support for further assistance. They will verify your account and open it directly.
Last update: March 18, 2024
MailBluster doesn’t have any domain tracking mechanism. Because of this, the MailBluster Report does not separately list the number of emails sent, delivered, opened, clicked, marked as spam, etc. for Gmail, Outlook, Yahoo or AOL.
Last update: March 18, 2024
MailBluster doesn’t provide a report detailing the number of clicks a specific link received. You can only view the total number of clicked links, not the individual count of clicks for each link.
Last update: March 14, 2024
MailBluster does not provide any IP addresses. MailBluster and Amazon SES are separate entities. MailBluster utilizes Amazon SES to send all marketing emails. If you require a dedicated IP or SMTP server, you must utilize your own AWS account. There is no configuration necessary from the MailBluster side. Should you wish to purchase a dedicated IP, please contact AWS directly. MailBluster can then utilize this dedicated IP, otherwise, it will utilize a shared IP provided by AWS.
Last update: March 18, 2024
It’s not possible to self-host MailBluster. MailBluster is cloud-based, so you need to sign up with your email address or Google ID then enter the necessary details to use MailBluster
Last update: March 18, 2024
Although Autoresponder is one of our clients’ most frequently requested features, it has yet to be available in MailBluster. It is, however, a high-priority item MailBluster our to-do list.
Last update: March 18, 2024
MailBluster does not support transactional emails at the moment. MailBluster can only be used for sending marketing emails and newsletters. If you want to send transactional emails, then you have to send directly from Amazon SES. To know how to send Transactional Email via Amazon SES, please visit: https://docs.aws.amazon.com/pinpoint/latest/developerguide/send-messages-email.html .
Last update: March 18, 2024
The GDPR, or General Data Protection Regulation, is a law about protecting data. It started in the European Union on May 25, 2018. This law tells us how we can use, handle, and keep personal information (like details about someone who can be identified and is alive). It’s not just for EU groups but also for those offering stuff or services to the EU or keeping an eye on EU citizens.
Your data is safe with MailBluster, and we follow the rules of GDPR. We store your data in Ireland, part of the European Economic Area, using secure servers from Amazon Web Services (AWS). We’re serious about keeping everything confidential, following strict rules in our Data Privacy Regulations.
To know more about GDPR, please visit: https://gdpr.eu/
To know more about MailBluster Data Processing Terms, please visit: https://mailbluster.com/data-processing-terms
Last update: March 24, 2024
When signing in to MailBluster, if the screen below pops up, instead of typing a random OTP code, just click Cancel. You will then be asked to enter the OTP code again, and a new email with a new OTP code will be sent to your email address.
You will receive a new OTP code as shown below. Enter the new OTP code exactly and you will be able to sign in to MailBluster. Please note: Every OTP code expires after 10 minutes of receiving it in inbox of your registered email.
Last update: March 24, 2024
MailBluster isn’t built on any platform. Instead, our engineers carefully craft it using the best technical tools available. It’s like crafting something special by hand rather than just picking something off the shelf. This means MailBluster isn’t like other platforms because it’s uniquely designed to fit exactly what our users need. It’s made with care and skill, giving it an edge in the world of email marketing.
Last update: June 30, 2025
When you visit the MailBluster website for the first time, a cookie consent popup will appear at the bottom of the screen. This banner informs you that the site uses cookies to enhance your experience and gives you two options: Accept All or Customize. To take control of your data preferences, you can choose to customize MailBluster cookie policy by clicking the Customize button. This option lets you select which types of cookies you want to allow—such as essential, analytics, or marketing cookies.
While some necessary cookies are essential for the core functionality of the platform and cannot be disabled, all non-essential cookies can be turned off through the customization settings which are shown below. This approach aligns with standard practices and complies with regulations, as long as users are given clear control over optional cookies — which MailBluster does provide.
Last update: June 9, 2024
MailBluster supports the UTF8MB3 character set, a subset of UTF8MB4 (or UTF-8). UTF8MB3, standing for ‘UTF-8 with a maximum of 3-byte characters,’ is designed to accommodate a broad spectrum of characters used in different scripts. While UTF8MB4 extends support to up to 4-byte characters, UTF8MB3 provides a more limited but still comprehensive range. By embracing UTF8MB3, MailBluster ensures compatibility with diverse characters and symbols, empowering users to craft compelling content and communicate seamlessly with their global audience.
Last update: July 1, 2024
MailBluster no longer supports email attachments. We suggest uploading the file to a cloud storage service like Google Drive or Dropbox and then sharing the link in the body of the email campaign.
Last update: August 11, 2024
MailBluster allows a maximum email content size of 120 KB. If your email exceeds this limit, you will encounter the error message.
To ensure optimal delivery and avoid issues, it’s generally recommended to keep your email content between 15 KB and 100 KB.
For instance, Gmail has a 102 KB limit, after which any additional content is clipped and hidden behind a ‘view entire message‘ link.
By keeping your emails within these guidelines, you can help ensure that your content is fully visible to your recipients.
Last update: March 4, 2025
Clicking on ‘New Lead‘ in the Dashboard allows you to see the number of leads added within the last 24 hours. You can view the number of leads added, along with the local date and time, in the Dashboard in the form of graph.
Last update: March 4, 2025
Clicking on ‘Purchase activity‘ in the Dashboard allows you to view the total Revenue and the number of items Purchased within the last 24 hours. You will also see the local date and time of your revenue earned and purchases in the graph.
Last update: March 18, 2024
MailBluster does not have a customized white-labeled solution yet.
However, our team has plans for releasing a White-label solution soon.
It’s in MailBluster To-Do List.
Last update: March 18, 2024
Sending cold emails through MailBluster is against the terms of use of MailBluster. You cannot send unsolicited emails to a receiver without prior contact. That is, you are not allowed to send emails to those who are not your subscribers. This is according to the guidelines of AWS. You must have prior contact first and your leads has to be your subscribers. If you send cold emails, then AWS will pause / suspend your AWS account. It might also result in blocking your MailBluster and AWS account forever.
Last update: March 18, 2024
MailBluster prioritizes information security and is dedicated to preserving the confidentiality, integrity, and availability of its systems and information. The company has established a Vulnerability Disclosure Policy to guide security researchers in conducting vulnerability discovery activities. The policy outlines the systems and types of research covered, provides instructions for submitting vulnerability reports, and specifies a waiting period before publicly disclosing any discovered vulnerabilities.
While it’s not a Bug Bounty program, researchers can have their names listed on the Security Disclosure Acknowledgements page if the reported vulnerability is recognized.
Last update: March 18, 2024
If you have questions or need technical help with MailBluster, reach out to our support team using one of our support channels. You can either message us directly at Support Center or send an email to [email protected]. Our support team will get back to you within 24 hours.
Last update: July 11, 2024
The Official Legal Address of MailBluster is as follows:
MailBluster LLC
2810 N Church St,
PMB 38894,
Wilmington, DE 19802, United States, Delaware.
And, the MailBluster Data Center is situated in Ireland.
Last update: February 17, 2025
The MailBluster Affiliate Program allows you to earn commissions by referring new customers to MailBluster on their initial successful purchase. When you sign up as an affiliate, you receive a unique referral link that you can share through blogs, social media, email newsletters, banners, email templates, advertisements or websites.
How it works:
It’s incredibly easy and simple! Join the MailBluster Affiliate Program today and start earning effortlessly with high commissions and easy payouts!
Last update: February 16, 2025
First, you need to click on Join MailBluster Affiliate Program. It will take to the following page shown below. You can either sign in using ‘Continue with Google‘ or enter your First Name, Email and Password. Tick the I Agree statement. Then click Sign up button.
After signing up, you’ll receive a confirmation email, as shown below.
Then click on the Username > Profile settings to setup your profile and your social media links.
You will be presented with the following form, where you need to fill in your details. Then click Save button.
Please note that you need to provide the social media links under Social links where you are promoting MailBluster.
You’re all set! You are now registered for the MailBluster Affiliate Program.
Last update: February 16, 2025
No, there is no cost to join the MailBluster Affiliate Program. Enrollment only takes effect after submitting the required information and completing the evaluation process. MailBluster then reviews applications and notifies applicants of acceptance or rejection. Applications may be declined if promotional practices are unsuitable or the website is deemed unsatisfactory. MailBluster reserves the right to notify or not to notify the rejected applicants.
Last update: February 16, 2025
When you become a MailBluster Affiliate, you can earn money by referring others to MailBluster. You’ll receive high commissions for every successful referral. To help you promote, we provide free marketing materials like banners and logos. You also get flexible payout options, allowing you to choose when and how you receive your earnings. Additionally, we offer exclusive promo codes during major events like Black Friday and Cyber Monday to help you attract more referrals. It’s an easy way to earn passive income while promoting a powerful email marketing tool!
Last update: February 17, 2025
Anyone can join the MailBluster Affiliate Program. But he/she has to follow some of these terms and conditions first before applying for the affiliate program.
Please note, applicants must have an active MailBluster account to join the affiliate program.
Last update: August 11, 2024
You can use the merge tag:
Hey {{first_name or “organic users”}}
If the first name is Aditya, it will display:
Hey Aditya
If first name is not available, it will display:
Hey organic users
